Transforming car seat safety with hifold

Press Release — Transforming car seat safety with the hifold

• First high-back booster with Europe and US dual certification
• 243 individual settings for optimum comfort and safety
• Folds down three times smaller than normal high-back booster for portability and easy storage

21 Nov 2019, Singapore - The hifold is the world’s most adjustable high-back booster that will transform car seat safety for families with ever-changing needs. Engineered to comply with regulatory standards across the globe, the hifold is the first-of-its-kind to carry certification for both Europe and US safety standards. 

With over 243 individual settings in four adjustable zones across the head, torso, thighs and height, the hifold offers optimum comfort and ensures a safe and secure seat belt fit through the patented adjustable lap and shoulder seat belt guides. This level of customisation also ensures that the hifold will always be a good fit for children four-years old and up.

Designed with safety at the forefront, the hifold has a four-layer design and six impact protection zones located on either side of the hip, shoulder and head area. Made using advanced lightweight materials that are more energy absorbent than other foams used in traditional booster seats, the hifold has strong cushioning and shock proofing capabilities. 

The hifold can be set up and ready to use in under ten seconds, making it the perfect high-back booster solution for those who own their own car but do not want a bulky car seat permanently occupying a seat; for grandparents who ferry their grandkids; those who use car-sharing or ride-hailing services or families who want to use their car seat on vacation. It also fits three across in the back seat of a car as long as there are lap and shoulder seat belts for all three seats, making this a great car seat option for larger families. 

It comes with a shoulder carry strap and folds down to three times smaller than a normal highback booster for portability and easy storage, making the hifold the perfect car seat for families on-the-go.

Product Features

1. Safe: Dual certification Europe and US safety standards with a four-layer design and six impact protection zones
   
   
2. Adjustable: 243 individual settings in four adjustable zones for optimum comfort and safe and secure seat belt fit
   
   
3. Portable: Folds down to three times smaller than a normal high-back booster
   
   
4. Easy-to-use: Set up and ready to use in under ten seconds
   
   
5. Dimensions: Folds down to a minimum width of 344mm x height 250mm x length 344mm, with a maximum expanded size of 480mm x height 755mm x length 397mm

The hifold retails for S$259 with free standard shipping to Singapore, Thailand and Hong Kong.

For more information or to purchase the hifold, visit our website.

For media enquiries, please contact:

Elise Mawson